Your Off page SEO Efforts
When you written your article, you need to submit it to an article submission site, which is creating content and backlinks and is a direct contributor to you Off page SEO.
Article submission sites publish your article and pass them around to other websites and online article directories.
In addition to posting your article, there are a couple of other pieces of information you normally need to include.
- A summary of your article
- A call to action of resource box
You should always create a “call to action” section at the bottom of every article to send people to your website.
This is sometimes called a signature box or resource box.
Usually this call to action is not included in the article but is in a separate box that appears after the article – in the same way that the contact information appears separately at the end of the article in magazine for example.
If people like your article, they will be likely to click through to your site.
The task is time consuming but worth it and, as always, if you don’t want to do it yourself, get someone to do it for you. There are also some software services that can do some of this for you. The top article site is ezinearticles.com and that’s great place to get started.